Free tool
What is Booking.com really costing you?
OTA commissions look small as percentages, but they can add up fast. Calculate it yourself.
Step 1 — Your OTA revenue
Example rate — enter your own
The real cost
OTAs are convenient. But they're not free.
Every booking
Costs you commission
The rate depends on your platform and your contract.
0%
Commission on direct bookings
Every direct booking is 100% yours. Own website, WhatsApp, phone.
The strategy
The goal isn't to quit all OTAs tomorrow. OTAs can play a useful role in acquiring new customers. The smart approach: use OTAs as a distribution channel for new customers, then convert them to direct bookings. That starts with a solid website, a Google Business Profile that works, and a strategy to capture repeat bookings directly.
Tips, now and then
AI and visibility tips. A few times a month.
Practical ideas for hospitality and local businesses: what AI can take off your desk, and how to get found on Google and by AI.
- What AI can take off your desk
- How to get found on Google and by AI
- What works right now, and what doesn't
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